The Mortgage Coach Releases Critical “Stimulus Package” for Loan Officers

Stimulus Package rescues loan originators from slow originations caused by worsening credit crunch, falling real estate values and the unprecedented and frequent changes to underwriting guidelines

With the Federal Reserve lowering rates, increased FHA loan limits and the current administration rolling out a stimulus package, The Mortgage Coach has joined in the crusade by creating a program to help loan officers and the homeowners they serve. Today, The Mortgage Coach announced its Temporary Stimulus Package, a comprehensive product and service package that provides critical education and new software tools that help loan officers to uncover and originate new high-quality loans. The package includes web-based classroom education, weekly coaching conference calls, a ground-breaking new software release, and The Market Crisis Sales Plan, a new special report designed to educate originators on key strategies that will stabilize their business during these turbulent times. To insure that originators with the greatest need for this solution can afford it, The Mortgage Coach has dramatically reduced the package price from its normal pricing.

According to Dave Savage, founder of The Mortgage Coach, the biggest challenge faced by loan officers today is that borrowers fall into one of two categories: Either they need a new loan but can’t qualify, or they can qualify but have no sense of urgency to get a new loan. This Temporary Stimulus Package was designed to help loan officers find more qualified borrowers and to educate qualified borrowers as to why now is a good time to re-evaluate their mortgage situation.

The Mortgage Coach Temporary Stimulus Package was created with the defined goal of helping loan officers originate new loans within seven days of taking action on three critical steps to success during this credit crunch.

The Mortgage Coach has always been known for its high quality, persuasive analytical and presentation tools used to help borrowers select the best loan. But with this Temporary Stimulus Package, The Mortgage Coach will also be emphasizing critical live web classes that provide detailed hands-on knowledge as well as lab lessons on how to succeed in these extraordinary market conditions. Along with weekly coaching conference calls with real originators and industry experts, the Temporary Stimulus Package also includes lead generation marketing tools that provide step-by-step instructions to guide originators through each stage of the sales cycle.

One of the most important elements of the Temporary Stimulus Package is the mass market release of The Mortgage Coach’s Opportunity Optimizer, a web-based system providing an automated six-step process that helps loan originators diagnose a homeowner’s financial situation and make a sound mortgage recommendation based on each homeowner’s specific needs. “Given the need for transparency of loan programs and simplified loan disclosures, we felt the time was right to provide this tool,” states Savage. “With the Opportunity Optimizer, previously unseen opportunities are made obvious to the borrower. In fact, originators can start creating new loans within a day or two of implementing this new tool using strategies outlined in the Stimulus Package.”

“This is a tool that’s an opportunity finder. It’s more than a software tool,” Savage continues. “The Opportunity Optimizer uses visual charts and animated tools that show the obvious tangible value of refinancing to the borrower. It helps create quality loans that didn’t exist before, simply by locating the clients that could benefit from a new mortgage. In addition, it helps educate qualified borrowers on why they should act now to take advantage of current financial conditions in this market. In essence, it solves the problem of finding more qualified borrowers, which is a huge issue loan originators are facing today.”

In addition to the educational offerings and the release of the Opportunity Optimizer, Mortgage Coach is providing temporary price relief by reducing this full suite of solutions from $2,195 to $895.

“The Mortgage Coach is proud to be doing its part to help stimulate growth and reduce the financial pain for loan officers during a time that’s been dire for so many,” states Savage. “Our goal has always been to help the individual, the homeowner, and the industry.”

The Mortgage Coach Temporary Stimulus Package is available by calling into the corporate headquarters at 800-951-2696. When calling, be sure to ask for a Solutions Coach who can explain details and requirements of getting started.

About The Mortgage Coach

Founded in 1997, The Mortgage Coach is a leader and innovator in selling tools and solutions for the mortgage industry. With features like the Total Cost Analysis, which was the first tool of its kind, and RateWatch, the company’s own unique interest rate monitoring system, The Mortgage Coach has empowered loan professionals with the tools to better advise their borrowers and clients. The company was founded upon the single goal of helping mortgage professionals sell more by delivering advice that creates value for themselves and the homeowners they serve. Over 25,000 professionals have utilized The Mortgage Coach. For more information, please visit www.The Mortgage Coach.com.